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Copy me Happy

Copy & Content Writing for B2B Companies

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Why Me?

When you're choosing someone to communicate your company’s value, you want a writer who understands more than language. You want someone who understands people, technology, and how decisions get made. That’s where I come in.

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I bridge the gap between technical experts and the people they need to influence.

Most writers are either strong on the business side or the technical side — rarely both.
This creates a disconnect:

  • A finance-focused writer struggles to explain complex solutions

  • A technical writer struggles to engage non-technical stakeholders

I blend the two.

I translate technical complexity into clear, compelling narratives that decision-makers understand, trust, and act on.


What clients say

You understood what we’re doing so fast and perfectly described it in one paragraph where we needed almost a book to explain it.

— CEO, Innovation Kite (IT & eCommerce – Software Integration)


A background built for clarity

My experience spans three worlds that rarely overlap:

  • 7 years in banking — understanding financial logic, risk thinking, regulatory pressure, and how decisions are made.

  • IT education — enough technical foundation to understand systems, architecture, logic, and workflows.

  • Social sciences (MSc) — deep training in human behavior, communication, and the psychology of understanding.

This combination helps me extract what truly matters in your product — and articulate it in a way that resonates with both technical and non-technical audiences.


Book a project call


Interview-based writing that reveals your real story

I don’t write from guesswork or generic templates.
I write from structured interviews that uncover the insights, nuances, and details your audience needs to trust you.

Through these interviews, I:

  • pull stories out of experts who “don’t know how to explain it,”

  • translate deep technical logic into language people intuitively understand,

  • highlight angles your team is too close to see,

  • and shape it all into clear, confident content that reflects your expertise.

This is how I turn complexity into clarity — without oversimplifying.


My strength is clarity. My method is depth. My advantage is understanding both worlds.

If your product is complex, technical, or hard to explain, I’m the person who can capture its value — and communicate it in a way that moves people.


Ready to communicate your expertise with clarity?

Book a project call

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